Heinz – "I love Winter"

Love the creative on this advert. Comforting, warming and just what you need after the gripes of a horribly British wintery day. "All...forgotten". Copywriter Richard McGrann Art director Andy Clough This is what Campaign has to say about it... "Abbott Mead Vickers BBDO has created an ad for the Heinz Classics Soup range to remind people of the comfort a bowl can bring as the winter draws in. The TV spot is supported by radio work with voiceovers from celebrities such as Caroline Quentin and Tom Baker."

"I never read The Economist"

Now these iconic lines are available to buy as prints. Humorous and well written they are part of a range of hugely successful print / outdoor ads by Abbot Mead Vickers that I absolutely loved. However successful they are just as words, some of the other successful ones weren't just typography based... (pause while I search for some of the others that tickled my fancy and see below).